Abu dhabi: Abdulla bin Mohammed bin Butti Al Hamed, Chairman of the National Media Office and Chairman of the UAE Media Council, received a White Paper prepared by TRENDS Research and Advisory on the outcomes of the Global Media Congress 2024. This event took place at a meeting held at the National Media Office headquarters in Abu Dhabi, where Al Hamed welcomed a delegation from TRENDS, led by Dr. Mohammed Abdullah Al-Ali, CEO of TRENDS Research and Advisory.
According to Emirates News Agency, the meeting was attended by Dr. Jamal Mohammed Al-Kaabi, Director-General of the National Media Office; Nasser Al Ali, Head of Administrative and Media Affairs at TRENDS; and Elyazia Al-Hosani, Deputy Head of Media Affairs at TRENDS. They reviewed the key recommendations and insights presented in the White Paper, which examined the challenges and opportunities arising from the intersection of media and AI, as well as strategies to enhance content creation amidst rapid digital transformations.
During the discussions, Al Hamed emphasized that TRENDS exemplifies a leading model for think tanks offering scholarly analysis to aid decision-making. He praised the Center's rigorous research activities, led by a group of national talents, and highlighted the importance of deepening cooperation to advance the UAE's media and research agendas.
Dr. Mohammed Al Ali expressed his gratitude for the trust placed in TRENDS by Abdulla bin Butti Al Hamed, noting that this partnership signifies the integration between research activities and media work to address future requirements and challenges. He added that TRENDS values Al Hamed's commitment to strengthening the partnership and looks forward to further collaboration in the future.
